Gil Bashe – Medium

Featured Book

Branding Health Services: Defining Yourself in the Marketplace

Branding Health Services: Defining Yourself in the Marketplace

Branding Health Services is the inaugural book describing the importance of health service providers creating brands to connect to customers.

2000

Gilbert G. Bashe, et al.

Gilbert G. Bashe, Nancy J. Hicks

Stories

Pinned

Gil Bashe
in
BeingWell

A Problem So Big that Bezos, Buffet and Dimon Backed Out

Incomprehensible Fragmentation Killed Haven

4 min readJan 6, 2021

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A Problem So Big that Bezos, Buffet and Dimon Backed Out

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Pinned

Gil Bashe
in
BeingWell

Top 10 Drivers for 2021 Health Innovation

Remember the musings of 2019 industry analysts last December, pondering which digital technologies and biomedical and life science…

6 min readDec 3, 2020

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Top 10 Drivers for 2021 Health Innovation

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Gil Bashe
in
Purpose and Social Impact

Is “Whataboutism” Killing Empathy?

In the Information Age, Criticism of Expressions of Empathy Drives Silos or Silence in Response

6 min readApr 16, 2024

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Is “Whataboutism” Killing Empathy?

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Gil Bashe
in
BeingWell

We Know the Health Ecosystem is Fragmented, But What Are We Doing About It?

As We Enter the “Post-Fragmentation” Period, Health System Kinetics Points Us Toward Solutions

7 min readMar 27, 2024

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We Know the Health Ecosystem is Fragmented, But What Are We Doing About It?

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Gil Bashe
in
Purpose and Social Impact

Elections 2024 — Saturday Night Live Writers Will Have A Field Day

American Voters Must Add the Environment to Their Ballot-Box Priorities — Sustainability is No Laughing Matter

7 min readFeb 11, 2024

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Elections 2024 — Saturday Night Live Writers Will Have A Field Day

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Gil Bashe
in
BeingWell

Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Their Needs?

24 Years After its Publication — the First Book on Health Branding Historic Perspective and a Crystal Ball on How Power Health Brands are…

6 min readJan 7, 2024

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Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Their Needs?

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1

Gil Bashe
in
Purpose and Social Impact

Bridging the Divide: Partnership Among Public and Private Sectors Rally to Rural America Needs

Greater Access to Education, Economic, Health and Technology Advances Pave the Way to Prosperity

7 min readNov 17, 2023

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Bridging the Divide: Partnership Among Public and Private Sectors Rally to Rural America Needs

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Gil Bashe

Harvard Closes the Book on Analytic Thinking When it Comes to Israel and Palestine

30 Student Groups Myopic Thinking Cloaked in Crimson Red

5 min readOct 18, 2023

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Harvard Closes the Book on Analytic Thinking When it Comes to Israel and Palestine

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Gil Bashe
in
BeingWell

People Still Travel to Wartime Ukraine — I’m Among Those Who Do

Ukrainians are on the Public Health Frontlines

6 min readSep 21, 2023

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People Still Travel to Wartime Ukraine — I’m Among Those Who Do

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Gil Bashe
in
Frontiers in Health

Hospitals and Digital Health Can Save People and the Planet

If the health sector were a country, it would be the world’s fifth-largest contributor to greenhouse gases, following China, the US, India…

5 min readSep 1, 2023

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Hospitals and Digital Health Can Save People and the Planet

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Gil Bashe

Gil Bashe

Book Author

Voice for health innovation to improve people's care. Medika Life and Purpose & Social Impact author and editor-in-chief.

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