The Pandemic of Poor Communications

A lack of centralized, authoritative information is driving fear instead of action

A month ago, PR Week ran a story on COVID-19 coronavirus that examined the disease’s progress from a communications standpoint. The piece noted that governments and businesses were struggling to give their stakeholders accurate, current information on the spread of the virus — because they lacked a strong, centralized source of information to consult in determining next steps. At the time, I said: